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11 Bids for a good presentation


Katja Kerschgens, the speaker, has surprised us. Instead of the agreed 10 commandments for a good presentation, she sent us eleven. "Who actually determines that it must be ten commandments?" Asks the author. It's right. Read here the eleven bids for a good presentation.


1. You should start unusually

Save long welcome words and elaborate content overviews. Get started right in the middle of the theme - just as a good book with an exciting scene starts. Surprise you from the beginning and make you curious about the rest!

2. You shall be free

Anyone who reads from the Powerpoint presentation does not talk, but a read. You lose any contact with your listeners. Keep eye contact with your audience, pick up thought-support from a small keyword in your hand.

3. You shall find the core message

If you had to write a class paper about your presentation theme tomorrow: What would be your cheat sheet? This is your core message! At the same time, you have completed your keyword list. Examples and stories are almost entirely yours.

4. You shall be visible

First you convince as a human, then only your content, but never the beamer! Look for a place in the middle of the room where you will be seen well. If necessary, the beamer must move aside. Build black pages into your PowerPoint presentation to keep you focused.

5. You should be important in your presentation

A powerpoint chart that explains itself makes you superfluous as a speaker. Why not hand out the presentation as a handout and after half an hour, do a multiple choice test with your audience? Show only the most necessary - you are the story!

6. Thou shalt observe the hearers' minds

Abstract words such as "innovative", "social" or "team-oriented" rush past your listeners with no effect. Replace these words with concrete examples and stories that produce images in the minds.

7. You should generate tension

Do not tell the murderer before the crime is over. For example, if you want to make a suggestion, you should praise the benefits of this proposal. Then only betray you: "This suggestion is ..."

8. You should generate more tension

Always construct small voltage arcs - even if you are presenting "only" numbers. "A number / result has particularly surprised us ..." or "Of the twenty key figures, one is particularly important as it is ... This number is: ..."

9. You shall entertain

Have a look at your presentation: Which three of the twelve points are the most important? Make these three points clear with stories, examples, concrete figures - and save yourself the rest. That keeps your listeners instead of overwhelming them.

10. Thou shalt end

Think about a good sentence and do not use typical phrases instead. Make a recommendation, bring your most important statement to the point or provide your personal assessment on the subject. So you will remember.

11. You shall put one more thing on it


Who actually determines that there must be ten commandments ? Who says you should not surprise with your presentations? Forget how others do it. Just because it's all going to happen, does not mean it's all right. Learn from the good speakers, not from the boring!
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